Communicating the human health benefits of soy protein

November 20, 2017 A Health Canada-approved health claim linking the consumption of protein-rich soy food to lowering cholesterol levels is central to new marketing opportunities for soy food products in Canada. Fellow ATCC founding member Oilseed Innovation Partners (OIP – formerly Soy 20/20) led the submission of the claim, which is based on scientific evidence…

Read More

Soy 20/20, Changes Name to Oilseed Innovation Partners

October 19, 2017 Congratulations to fellow ATCC founding member Oilseed Innovation Partners (OIP), formerly known as Soy 20/20. The name change reflects its expanding mandate that now includes oilseed crops in addition to soybeans, such as canola, sunflowers, and camelina. Read full news release here: News release – Soy 2020 expands mandate to become Oilseed Innovation…

Read More